Idou成绝唱？索尼爱立信拆分将再无机会

<CENTER></CENTER><SPAN id=ol_stat title=len21875mob210></SPAN> <P></P></SPAN> <P class=MsoNormal><SPAN style="FONT-FAMILY: 宋体; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: 宋体; mso-fareast-theme-font: minor-fareast; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin"></SPAN>&nbsp;</P> <P class=MsoNormal><SPAN style="FONT-FAMILY: 宋体; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: 宋体; mso-fareast-theme-font: minor-fareast; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin">&nbsp;&nbsp;&nbsp;&nbsp;尽管索尼和爱立信的人都在赶忙辟谣，说<FONT style="COLOR: #333">索尼爱立信</FONT>的拆分时无稽之谈。但是中国有句俗话叫“苍蝇不叮无缝的蛋”，这样的话在现在看来还是有一定根据的。<FONT style="COLOR: #333">索尼爱立信手机</FONT>现在在全球市场的份额已经连续下降，现在已经排在<FONT style="COLOR: #333">诺基亚</FONT>、<FONT style="COLOR: #333">三星</FONT>、</SPAN><SPAN lang=EN-US><FONT style="COLOR: #333">LG</FONT></SPAN><SPAN style="FONT-FAMILY: 宋体; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: 宋体; mso-fareast-theme-font: minor-fareast; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin">、<FONT style="COLOR: #333">摩托罗拉</FONT>之后列第五位。而</SPAN><SPAN lang=EN-US>2008</SPAN><SPAN style="FONT-FAMILY: 宋体; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: 宋体; mso-fareast-theme-font: minor-fareast; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin">年</SPAN><SPAN lang=EN-US>Q4</SPAN><SPAN style="FONT-FAMILY: 宋体; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: 宋体; mso-fareast-theme-font: minor-fareast; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin">的财报显示，索尼爱立信</SPAN><SPAN lang=EN-US>2008</SPAN><SPAN style="FONT-FAMILY: 宋体; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: 宋体; mso-fareast-theme-font: minor-fareast; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin">年</SPAN><SPAN lang=EN-US>Q4</SPAN><SPAN style="FONT-FAMILY: 宋体; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: 宋体; mso-fareast-theme-font: minor-fareast; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin">的销量同比下降</SPAN><SPAN lang=EN-US>23%</SPAN><SPAN style="FONT-FAMILY: 宋体; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: 宋体; mso-fareast-theme-font: minor-fareast; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin">，仅</SPAN><SPAN lang=EN-US>Q4</SPAN><SPAN style="FONT-FAMILY: 宋体; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: 宋体; mso-fareast-theme-font: minor-fareast; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin">索尼爱立信的亏损就达到了</SPAN><SPAN lang=EN-US>1.87</SPAN><SPAN style="FONT-FAMILY: 宋体; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: 宋体; mso-fareast-theme-font: minor-fareast; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin">亿欧元。</SPAN></P> <P class=MsoNormal><SPAN style="FONT-FAMILY: 宋体; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: 宋体; mso-fareast-theme-font: minor-fareast; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin"></SPAN>&nbsp;</P> <P class=MsoNormal><SPAN style="FONT-FAMILY: 宋体; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: 宋体; mso-fareast-theme-font: minor-fareast; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin">&nbsp;&nbsp;&nbsp;&nbsp;市场份额的下降、财务上的亏损、<FONT style="COLOR: #333">手机</FONT>设计上的乏善可陈已经成为直指索尼爱立信生存命脉的一把把利剑。和</SPAN><SPAN lang=EN-US>8</SPAN><SPAN style="FONT-FAMILY: 宋体; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: 宋体; mso-fareast-theme-font: minor-fareast; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin">年前一样，现在索尼爱立信公司也被推上了风口浪尖。分还是不分？是个问题！还是那句话，穷则思变，但是分开独立经营真的会改变现状吗？</SPAN></P> <P class=MsoNormal><SPAN style="FONT-FAMILY: 宋体; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: 宋体; mso-fareast-theme-font: minor-fareast; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin">&nbsp;</P> <P align=center><BR clear=all><IMG title="Idou成绝唱？索尼爱立信拆分将再无机会 " style="BORDER-RIGHT: black 1px solid; BORDER-TOP: black 1px solid; BORDER-LEFT: black 1px solid; BORDER-BOTTOM: black 1px solid" alt="Idou成绝唱？索尼爱立信拆分将再无机会 " src="http://sq.958shop.com/b6/picture-1/20090324/20093249135139077803.jpg" align=no><BR>设计对白</P> <P align=center>&nbsp;</P></SPAN> <P class=MsoNormal><SPAN style="FONT-FAMILY: 宋体; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: 宋体; mso-fareast-theme-font: minor-fareast; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin">&nbsp;&nbsp;&nbsp; 其实我并不看好两家拆分独立经营，原因很简单，现在的手机市场已经不是</SPAN><SPAN lang=EN-US>8</SPAN><SPAN style="FONT-FAMILY: 宋体; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: 宋体; mso-fareast-theme-font: minor-fareast; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin">年前的样子，<FONT style="COLOR: #333">苹果</FONT>、<FONT style="COLOR: #333">黑莓</FONT>和</SPAN><SPAN lang=EN-US>Android</SPAN><SPAN style="FONT-FAMILY: 宋体; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: 宋体; mso-fareast-theme-font: minor-fareast; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin">的迅速崛起使得手机市场早已变成战火纷飞肉搏战场，就连全球手机行业的老大——诺基亚的市场份额也在逐年下降，现在的手机市场已经不像</SPAN><SPAN lang=EN-US>8</SPAN><SPAN style="FONT-FAMILY: 宋体; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: 宋体; mso-fareast-theme-font: minor-fareast; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin">年前一样“好玩”了。</SPAN></P> <P class=MsoNormal><SPAN style="FONT-FAMILY: 宋体; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: 宋体; mso-fareast-theme-font: minor-fareast; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin"></SPAN>&nbsp;</P> <P class=MsoNormal><SPAN style="FONT-FAMILY: 宋体; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: 宋体; mso-fareast-theme-font: minor-fareast; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin">&nbsp;&nbsp;&nbsp; 而作为独立品牌进入手机市场，爱立信和索尼都还有竞争力吗？众所周知，爱立信已经不靠手机盈利，而专注于通信设备与技术；而索尼呢？如果单独拆分出去的话会以手机作为主要盈利项目吗？显然这个答案是否定的。很多人乐观的认为索尼的单独查分将很有可能促成</SPAN><SPAN lang=EN-US>PSP</SPAN><SPAN style="FONT-FAMILY: 宋体; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: 宋体; mso-fareast-theme-font: minor-fareast; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin">手机的出现，但是仅靠一部手机有可能将索尼整个移动部门带向繁冗吗？</SPAN></P> <P class=MsoNormal><SPAN style="FONT-FAMILY: 宋体; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: 宋体; mso-fareast-theme-font: minor-fareast; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin">&nbsp;&nbsp;&nbsp; 最有可能的结果是爱立信和索尼分家之后，爱立信专注于通信设备的研发，而索尼转型去做数码产品和<FONT style="COLOR: #333">游戏</FONT>机，而手机如何发展就“爱谁谁”吧，精明的老板不会死抓着一个不赚钱的产业做一辈子！爱立信和索尼都是成功的大公司，这点道理他们还是懂的。如果索尼爱立信真的拆分，说不定</SPAN><SPAN lang=EN-US>1200</SPAN><SPAN style="FONT-FAMILY: 宋体; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: 宋体; mso-fareast-theme-font: minor-fareast; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin">万<FONT style="COLOR: #333">像素</FONT>的</SPAN><SPAN lang=EN-US><FONT style="COLOR: #333">Idou</FONT></SPAN><SPAN style="FONT-FAMILY: 宋体; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: 宋体; mso-fareast-theme-font: minor-fareast; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin">就将成为索尼爱立信手机经典的绝唱了。</SPAN></P> <P class=MsoNormal><SPAN style="FONT-FAMILY: 宋体; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: 宋体; mso-fareast-theme-font: minor-fareast; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin"></SPAN>&nbsp;</P> <P class=MsoNormal><SPAN style="FONT-FAMILY: 宋体; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: 宋体; mso-fareast-theme-font: minor-fareast; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin"></SPAN>&nbsp;</P> <P class=MsoNormal><SPAN style="FONT-FAMILY: 宋体; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: 宋体; mso-fareast-theme-font: minor-fareast; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin"></SPAN>&nbsp;</P>